So, instead of providing an excellent experience for readers, they created content for the search engine crawler. SEO specialists noticed this and started embedding multiple occurrences of a keyword in their page to make it rank higher on the SERP. It also included rules to prevent people from cheating the system.įor example, a rule in the algorithm ranked pages higher based on how often a specific keyword appeared in a post. It’s the formula that Google uses to rank the webpages in response to a user’s query.īut, it’s way more complicated and also changes very frequently.Īlongside the PageRank system, Google uses tons of other criteria to deliver the most relevant results to its user. Google algorithm follows the same logic as what we’ve described above. Now for the question you’re dying to ask: What is the Google Algorithm? yavyav / While this is a simplistic idea of what an algorithm is, it’ll help you understand the more complex versions. Since the task has a beginning and an end, it is finite. In computers, an algorithm sets the stage for performing specific tasks.įor example, you can program a computer to select a number between 1 and 1,000 randomly.
Think of it as a set of rules – a mathematical formula, if you will – created to solve a problem in a finite number of steps. It’s like an invisible force that decides which page appears on the search engine page and which does not.īut have you ever considered how it works?īefore we delve into the details of what Google algorithm is and its effect on the pages you see, first, you must understand what an algorithm is. If you regularly consult the search engine for information, then you’ve probably stumbled across mentions of Google algorithm. Are you wondering how Google algorithm works?